Wide view of the Yves Saint Laurent Waterstain lip colour pop-up outside Dr. Martens in a Birmingham shopping centre, showing a black kiosk with pink and red shade panels, a magenta floor, makeup vanity stations, and neon red display cubes

Yves Saint Laurent – Waterstain

The neon glowing promotional site by YSL

We had the pleasure of assisting Yves Saint Laurent Beauty with the launch of their brand new lipstick, Waterstain. We produced three promotional sites for Selfridges Oxford Street, The Trafford Centre and Birmingham. Our development team designed the display to be inter-changeable, which allowed us to adapt the site for the three different locations.